A few tips on how to make the most of your listings to help sell your items.
Titles have a powerful effect on how your item will show up in search results—so remember to include important keywords like the manufacturer’s name, caliber, or other descriptors that a buyer might look for.
Do not waste valuable space using words such as ‘fabulous’ or ‘stunning’. Instead, use descriptive words that are meaningful to buyers, such as makers names, to create a great, detailed listing.
Accurate descriptions help purchasers to buy with confidence. Create detailed listings with photos and descriptions that match exactly. Make sure that you include the following:
- Make, model, patent date, caliber and country of origin wherever possible.
- Condition report and remember to describe any flaws and show pictures of these.
- Shipping restrictions, if any.
- Returns policy (we strongly encourage all Sellers to accept returns as this builds trust).
Keep your descriptions concise and simple, and avoid using flashy text or too many fonts or colors. And never describe a reproduction item as a genuine piece.
You should photograph your item in detail and from various angles so that potential purchasers can buy with confidence and it will help turn more of your listings into sales. The more photos you can include the better.
Photo quality requirements:
Use at least one picture.
Photos must be at least 500 pixels on each side. If they are larger then viewers can use the enlarge/zoom feature.
Do not use photos with borders, text, or added artwork.
Use watermarks to indicate ownership or attribution only—not for marketing purposes.
Stock photos are not allowed. The item for sale must be the item shown in your photographs.
When taking photos use a clear, uncluttered background in good light, and make sure that your camera is steady.